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Instead of copy-pasting my resume here, I’d like to take you behind the scenes. Think of this as an open window into how I work, beyond job titles and bullet points.

Creativity & Organization

For starters, I like to think outside the box (and then, naturally, color-code the box, label it, and build a system to make sure it stacks neatly with the others). Creativity and organization don’t cancel each other out—in my world, they work together.

Leadership & Collaboration

I show up for my team, whether I’m leading a project or supporting someone else’s vision. I believe in listening closely, sharing credit generously, and making sure everyone feels seen and heard.

Adaptability

No two days look the same in this field, and I wouldn’t have it any other way. I’m quick to shift gears and stay calm under pressure. Sailing and being a twin have made me an expert at juggling chaos without sinking.

Insight Building & Strategic Thinking

I’m always chasing the little details that tell a bigger story (even those weird thoughts that pop up out of nowhere). My curiosity keeps me digging deeper, asking questions, and uncovering insights that help turn ideas into strategies that actually make an impact.

Digital Marketing

I’m all about turning digital spaces into engaging, results-driven experiences. From using data to enhance website performance and fine-tuning user experience, to crafting social media stories and driving conversions with email marketing, I bring creativity and strategy together to make every click count.

Brand Development

Brand development excites me because it’s where strategy and creativity collide. From understanding a brand’s essence to crafting a visual identity that speaks to its audience, I enjoy every step of the process

Project Management

Through school projects and real-world experience, I’ve learned how to guide ideas from concept to completion. I stay focused on meeting deadlines, following project guidelines, and making sure everything runs smoothly, while always staying hands-on and involved without stepping on anyone's toes!

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